Craft Awards


1) Excellence in Marketing Copywriting

Individual/team award for an excellent piece or body of copywriting work on a marketing campaign. The work and not the individuals will be judged but the winner will be an individual or team of up to 3 people.

Entry Criteria: 

  • Quality of writing

ENTER OVER MULTIPLE YEARS?

No

2) Excellence in News or Feature Writing

Individual or team award for excellence in journalism in an online publication. The work and not the individuals will be judged but the winner will be an individual or team of up to 3 people.

Entry Criteria: 

  • Quality of writing

ENTER OVER MULTIPLE YEARS?

Yes

3) Excellence in Research

Individual or team award for excellent research that enhanced a campaign or publication. The work and not the individuals will be judged but the winner will be an individual or team of up to 3 people.

Entry Criteria: 

  • Quality of research

ENTER OVER MULTIPLE YEARS?

No

4) Excellence in Interface Design

Individual or team award for excellence in graphic and UI design, as distinct from UX design. The work and not the individuals will be judged but the winner will be an individual or team of up to 3 people.

Entry Criteria: 

  • Quality of design

ENTER OVER MULTIPLE YEARS?

No

5)  Excellence In Software, Coding & Tech. Innovation

Individual or team award for demonstrable excellence and innovation in coding or use of technology in an online campaign or platform. The engineering will be judged by a team of software experts. The work and not the individuals will be judged but the winner will be an individual or team of up to 3 people.

Entry Criteria: 

  • Technical innovation and excellence

ENTER OVER MULTIPLE YEARS?

No

6) Excellence in Strategy

Individual or team award for demonstrable excellence in strategic thinking. The work and not the individuals will be judged but the winner will be an individual or team of up to 3 people.

Entry Criteria: 

  • Excellence in strategic thinking
  • Quality of insight (insight should be clearly submitted)

ENTER OVER MULTIPLE YEARS?

No

7) Excellence in UX

Individual or team award for excellence in UX design, as distinct from UI design. The work and not the individuals will be judged but the winner will be an individual or team of up to 3 people.

Entry Criteria:

  • Quality of UX design & implementation

ENTER OVER MULTIPLE YEARS?

No

8) Excellence in Online Video Production

Individual or team award for excellent online video - production, editing, post-production, cinematography etc. The work and not the individuals will be judged but the winner will be an individual or team of up to 3 people.

Entry Criteria:

  • Production quality

ENTER OVER MULTIPLE YEARS?

No

9) Excellence in Client Service

Individual award for demonstrably excellent account management work. Account success will be judged not the individual, and material proving success must be submitted.

Entry Criteria:

  • Success of a particular account within an agency over the period, attributable to a particular individual (please provide evidence)

ENTER OVER MULTIPLE YEARS?

No

10) Excellence in Ad Ops

Team award for excellence in ad ops. The winning team will demonstrate why their processes and systems are innovative and market-leading. The work and not the individuals will be judged.

Entry Criteria:

  • Technical innovation and excellence
  • Creative excellence
  • Meeting of goals and results (please provide clear evidence)
  • Client service and interaction (show how ad ops team is able to modify the campaign to suit the client and ensure success)

ENTER OVER MULTIPLE YEARS?

No

11) Excellence in Social Media Community Management

Individual or team award for excellent community management or social media engagement with demonstrable results. The work and not the individuals will be judged but the winner will be an individual or team of up to 3 people.

Entry Criteria:

  • Success of a specific community over a period attributable to a specific person or team (please provide evidence)

ENTER OVER MULTIPLE YEARS?

No

12) Excellence in Paid Search Marketing

Individual or team award for best and most innovative use of paid search marketing. The work and not the individuals will be judged but the winner will be an individual or team of up to 3 people.

Entry Criteria:

  • Success of a specific paid search campaign attributable to a specific person or team (please provide evidence)

ENTER OVER MULTIPLE YEARS?

No

13) Excellence in Organic Search Marketing

Individual or team award for best and most innovative use of organic search marketing. The work and not the individuals will be judged but the winner will be an individual or team of up to 3 people.

Entry Criteria:

  • Success of a specific organic search campaign attributable to a specific person or team (please provide evidence)

ENTER OVER MULTIPLE YEARS?

No

14) Excellence in use of Sound

Individual or team award for best and most accomplished use of sound in a digital application, site, video or installation. The work and not the individuals will be judged but the winner will be an individual or team of up to 3 people.

ENTER OVER MULTIPLE YEARS?

No