Publishing

“Entries in these categories are only open for editorial content by businesses whose primary business is publishing.”

1) Publisher sites (mass appeal)

News or feature publishing sites intended to distribute information to a mass audience for non-brand purposes. Think CNN.com.

Entry Criteria: 

  • Quality of content
  • Design and user experience
  • Innovation
  • Evidence of meaningful change/new features (for previous entrants)
  • Meeting of goals and results (please provide clear evidence)

ENTER OVER MULTIPLE YEARS?

Yes - but previous winners must specify what has changed/improved

2) Specialist Publisher sites (smaller, niche audiences)

News or feature publishing sites intended to distribute information to a niche audience. Think Vulture.

Entry Criteria: 

  • Quality of content
  • Design and user experience
  • Innovation
  • Evidence of meaningful change/new features (for previous entrants)
  • Meeting of goals and results (please provide clear evidence)

ENTER OVER MULTIPLE YEARS?

Yes - but previous winners must specify what has changed/improved

3) Mobile Publications

Publication intended for consumption primarily on mobile phones, including feature phones, for non-brands. Think Soccer Laduma mobile site.

Entry Criteria: 

  • Quality of content
  • Design and user experience
  • Innovation
  • Evidence of meaningful change/new features (for previous entrants)
  • Meeting of goals and results (please provide clear evidence)

ENTER OVER MULTIPLE YEARS?

Yes - but previous winners must specify what has changed/improved

4) Email Publications

Non-campaign or brand publication distributed via email. Think Daily Maverick First.

Entry Criteria: 

  • Quality of content
  • Design
  • Evidence of meaningful change/new features (for previous entrants)
  • Meeting of goals and results (please provide clear evidence)

ENTER OVER MULTIPLE YEARS?

Yes - but previous winners must specify what has changed/improved

5) Social Media Publications

Use of social media channels as a primary or integral part of news or editorial publishing. Think Twitter coverage of the US Presidential Election.

Entry Criteria: 

  • Quality of content
  • Design
  • Evidence of meaningful change/new features (for previous entrants)
  • Meeting of goals and results (please provide clear evidence)

ENTER OVER MULTIPLE YEARS?

Yes - but previous winners must specify what has changed/improved

6) User-Generated Content

Use of editorially aggregated or curateduser-generated content in a news product to enhance the publication and achieve results.

Entry Criteria: 

  • Quality of content
  • Innovation
  • Evidence of meaningful change/new features (for previous entrants)
  • Meeting of goals and results (please provide clear evidence)

ENTER OVER MULTIPLE YEARS?

Yes - but previous winners must specify what has changed/improved

7) Publisher apps

News or feature publishing apps intended to distribute information to a mass audience for non-brand purposes. Think Guardian app.

Entry Criteria: 

  • Quality of content
  • Design and user experience
  • Innovation
  • Evidence of meaningful change/new features (for previous entrants)
  • Meeting of goals and results (please provide clear evidence)

ENTER OVER MULTIPLE YEARS?

Yes - but previous winners must specify what has changed/improved

8) Online Photography, Illustration & Imagery

Use of photography, illustration, infographics or other imagery by a publisher for news or editorial purposes. Think Time Magazine or Zapiro.

Entry Criteria: 

  • Product quality
  • Quality of content
  • Creative excellence

ENTER OVER MULTIPLE YEARS?

No

9) Special Features

News feature around a specific story or event. Think World Cup microsite

Entry Criteria: 

  • Quality of content
  • Design and user experience
  • Innovation
  • Meeting of goals and results (please provide clear evidence)

ENTER OVER MULTIPLE YEARS?

No

10) Online News Videos

Use of online video by a publisher for news or editorial purposes. Think CNN or MSNBC.

Entry Criteria: 

  • Quality of content
  • Productivity quality
  • Creative excellence
  • Meeting of goals and results (please provide clear evidence)

ENTER OVER MULTIPLE YEARS?

No

11) Live Event Coverage

Online coverage by a publication of a news event - winners will demonstrate excellence in live reporting/blogging or other formats. Think the Oscar trial.

Entry Criteria: 

  • Quality of content
  • Productivity quality
  • Creative excellence
  • Meeting of goals and results (please provide clear evidence)

ENTER OVER MULTIPLE YEARS?

No

12) Podcasts and Streaming

Podcast or internet streaming service (video or audio) of actuality content. Think Serial or Cliff Central.

Entry Criteria: 

  • Quality of content
  • Innovation
  • Evidence of meaningful change/new features (for previous entrants)
  • Meeting of goals and results (please provide clear evidence)

ENTER OVER MULTIPLE YEARS?

Yes - but previous winners must specify what has changed/improved

Overall criteria:

  1. Work entered must have been developed for an African or South African audience OR by a South African Business for an international audience.
  2. Campaigns must have flighted between 26 November 2016 and 3 November 2017
  3. All entrants must produce a "one pager" JPEG that sets out the essence of the entry.  Judges are entitled to base their decision SOLELY on the “One Pager” and it is therefore critical that your “One Pager” does your work justice.
  4.  Please read the full ENTRY GUIDE for all entry rules and guidelines.